Hosted by winelab.Africa, this new one-day conference will take place on Wednesday, 6 August 2025, at Atlas Studios, Braamfontein Werf in Johannesburg. It aims to ignite fresh dialogue, build bridges between industry and consumer, and spotlight the cultural and economic importance of Gauteng in South Africa’s wine story.
The conference is set to bring the Swartland Revolutionaries, Eben Sadie, Callie Louw, Andrea & Chris Mullineux, and Adi Badenhorst to Gauteng as a collective for the first time. It is centred around the theme of disruption and reinvention and built around three independent events on the day: a day-time conference, a walkaround Swartland tasting, and a tutored Swartland seminar hosted by the Revolutionaries.
Tickets available via www.winetalk.joburg
THE EVENTS
Wine Talk Conference
08h30 - 16h00
Ticket Price: R1,995 (incl. Taste Swartland & take-home Gabriel-Glas wine glass)
A full day of panel discussions, keynote speakers and debates featuring producers, sommeliers, educators, marketers, and media voices. Topics include: Adapting to shifting consumer behaviour; Wine’s generational disconnect; Gauteng as SA’s wine consumption capital; The Swartland Evolution: disruption as a blueprint; Storytelling, education, and transformation in fine wine.
Taste Swartland
16h00 - 19h30
Ticket Price: R775 (incl. take-home Gabriel-Glas wine glass)
A walkaround tasting featuring 24+ Swartland producers, offering an unmissable opportunity to taste with the winemakers behind SA’s most celebrated region. AA Badenhorst Family Wines, Allesverloren, The Blacksmith, City on a Hill, Dalkeith, FRAM, Intellego, Kloovenburg, L’Equinox, Leeuwenkuil, Mullineux, Paulus Wine Co, Vino pH, Porseleinberg, Riebeek Wine Co, Sadie Family Wines, Steilpad, Swerwer Wines, Terracura, Testalonga, The Vineyard Party, Thor Vinters, Thorne + Daughters, Vine Venom, Yellowwood.
Swartland 101
18h00 - 19h30
Ticket Price: R1,825 (incl. Taste Swartland & take-home Gabriel-Glas wine glass)
A tutored tasting and seminar hosted by Swartland icons Eben Sadie, Adi Badenhorst, Callie Louw, and Chris & Andrea Mullineux, moderated by Victoria Mason MW.