DTC Academy | Wine Sales Advisor Level 3 training course

Monday, 11 August, 2025
wine.co.za, Judy Brower
TIME:    9am to 3pm
COST:    R1500
VENUE:    8 Kingfisher Park, ou Paardevlei Road, The Interchange, Somerset West
Helderberg
MAP

Wine Sales Advisor Level 3: Focus on Communication, Guest Experience, Sales Strategies and 5 Star service.

Get your tasting room staff focused on sales and delivering 5 star service!

Book for one of these dates to attend at wine.co.za offices in Somerset West, or if you have more than 4 candidates, we can arrange a date to train at your premises. We need a minimum of 4 candidates to ensure we can run the course.

Wine Sales Advisor Level 3: Sales and Service focus

This is a sales and service oriented course, designed to enhance the guest experience and deliver a Wow! Factor for wine knowledgeable teams.

The course works with candidates to explore the following areas:

  • Communication: How do we communicate with guests? How body language is important. The winery story and the wines it makes, and explaining them in a knowledgeable and understandable way.
  • Guest Experience: First impressions and guest interaction. Service efficiency and building rapport.
  • Sales Strategies: Professional relationship selling and understanding guests needs. Selling a solution and closing the deal.
  • 5 Star Service: Service etiquette and the Wow! Factor. Professional wine service and etiquette.
  • Brand Loyalty: Retaining customers and residual sales. Wine clubs, loyalty programs and online sales.

Cost: R1 500 ex. VAT

Date

  • Monday, 11 August 2025

BOOK HERE


OTHER COURSES COMING UP:

Wine Advisor Level 1: Introduction to Wine & Service

Wine Sales Advisor Level 3: Sales and Service focus


Contact Judy Brower | judy@wine.co.za | 021 851 2737 | 076 011 0753 for more info.

Find our more about our DTC ACADEMY HERE